the client

Irving Fund

Irving Fund is a loan company that offers SMB lending solutions. As well as being a lender, they act as a broker for SBA-backed loans.

The Project

New Website
what we did
We were retained to design and develop a new WebFlow-based site that provides a comprehensive resource for SMB borrowers in the USA and an application portal. The site features detailed resources to support client decision-making and serves as a gateway to backend tools for managing loans, ensuring a seamless and intuitive user experience.
The new Irving Fund website included:
  • An easily navigable homepage showcasing their hero product with a clean and professional layout and colour scheme
  • A custom built slider to calculate eligible loan amounts and interest based on the client's anticipated loan amount
  • A “How It Works” page to give prospective clients an idea of just how simple it is to work with Irving Fund to get a loan
  • A “Why Irving Fund” page that positions them as the Credit-Based SBA Loan experts and includes team bios
  • Products pages to describe each financial product in detail, including interactive charts and calculators.
  • New Resources and Blog sections with custom  search functions for better user experience
See some of our other projects
man standing in front of a yellow wall with graffiti that says 'Bring it" in pink letters
Humber College 'Bring It' Program
University of Toronto Faculty of Law
Image of a dark haired woman practicing a punch
ShePower Sport Webinar Series
Image of a blue couch on a white background
Focus Construction Referral Program
a diverse group of students in a library
Humber College 'Pathways' Program
Image of a woman kicking a heavy bag at the gym.
ShePower Sport Digital Presence
Brochure mock-up showing multiple pages of the Focus Construction sales book.
Focus Construction Brand Update
Cover image of a woman working to represent the Foxquilt case study.
Foxquilt Website
Ingredients for a shrimp and pasta dish laid out on a countertop.
Gobble Email List Hygiene
Bright blue summer tablescpe showing a plate of grilled steak and mushrooms, and salad with kiwi.
Gobble Social Media
Laura Mercier Influencer Packaging
Sunbasket food subscription box on a counter top with cutting boards and fresh ingredients beside it.
Sunbasket Social Media
© Orchestra Marketing Inc. 2026